THE INDEX

Here is a behind-the-scenes peek at my life as a bridal store owner, crystal-lover, and serial entrepreneur with an addiction to matcha lattés and Boston Terriers.

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SARAH BETSY

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THE INDEX

Filed in: Business

How To Plan Your Instagram Grid Like a Pro If there is one thing I love, it’s staying organized. Some people may call it OCD, but I call it planning ahead. Nothing gives me more anxiety than not knowing my schedule, and I know you agree or you wouldn’t be here reading this right now! […]

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Filed in: Business

Sarah Betsy Is Hiring (Position Filled – Thank you for your applications!) I am looking for a part-time virtual assistant + social media manager to help with the brand management of three different brands! Through this position, you will be my right-hand gal (or guy) and help me with managing several different aspects of my […]

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Filed in: Beauty

Why Should I Be Using Face Oil Instead of Lotion? I’ve long believed that oil is far superior to regular creams and serums when it comes to moisturizing our skin.  After all, oil is what our skin naturally produces to keep itself protected and (bonus) looking young.  So, take a facial oil, add in some […]

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Filed in: Beauty

Creed Vetiver: The Best Cologne On Earth? I recently had a, shall we say, heated discussion about the best cologne on earth and why in the world anyone would spend $140 an ounce on cologne.  Call me crazy.  Maybe I was brainwashed when I met Olivier Creed (the head of the company,) by his sexy accent and […]

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Filed in: Beauty

Facial Radiance Pads It’s the best deal in at-home exfoliation that you can find, folks: First Aid Beauty’s Facial Radiance Pads. Twenty-eight pads for 15 bucks or sixty pads for $30, you can’t beat it.  They contain both lactic and glycolic acids, and with just a few swipes of the pads over your face at […]

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Filed in: Beauty

Perfect Everyday Lip Products Finding the perfect everyday lip color seems like it would be an easy task, right? But if there is one thing that I learned after working at makeup counters for years, it is this: everyone is always looking for the perfect everyday lipstick! For you, that may be a lipgloss, a […]

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Filed in: Beauty

It’s No Secret That I Love Makeup But, I also love leaving the house in five minutes flat and not looking like a total train wreck. Enter, my 5-minute makeup must-haves of the moment. Let me first just say that I have an entire drawer full of styling products that I literally never use on […]

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Filed in: Beauty, DIY

Create Your Own Spa At Home Are you looking for a quick and easy way to relax after a long day? One of my favorite things to do in the evening to help relax my mind and detoxify my body is to whip up this quick DIY body scrub! Salt scrubs have been used for centuries […]

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Filed in: Fashion, Lifestyle

My Favorite New York Outfit This Year When we first started going to New York for bridal market, I was generally wearing dresses or other fancier things. Now, after eight years, you will usually find me in jeans and some form of mostly black. Which, let’s be honest, really isn’t much of a change from […]

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Filed in: Beauty

 To Glow or Not to Glow? Ever wonder how celebrities always look like they’ve had enough sleep when you know they haven’t? Other than expensive doctor visits or $300 facials, which are out of the question for most of us, what’s a girl to do? I have a quick fix, ladies! MAC’s Strobe Cream. ( If you’re still wondering […]

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